TV Deals for July 4: You Can Still Save Big on Top Brands Like Sony, LG, Samsung, and More

Sony Class X85K Fourth of July Wallpaper Sony Class X85K Fourth of July Wallpaper

Sony/CNET

The 4th of July holiday may be over, but the sales are sticking around for an encore. If you’re looking to up your streaming game, you’re in luck. There are dozens of discounts on TVs right now. Whether you’re looking to improve your home theater or your gaming experience, there’s a TV out there to suit your needs. We’ve done the hard work and found the best TV deals still available. These incredible discounts can help you save hundreds on top TVs from brands like Sony, LG, Samsung, and more.

Don’t miss out on these offers, as these TV deals are only available for a limited time. And check back often, as we’ll continue to update this article with the latest TV deals.

TV sales on July 4th

Samsung / CNET

A record-low price for Samsung’s TU690T 65-inch model, which comes with the TV maker’s Crystal 4K processor. It’s the cheapest we’ve ever seen it, and it’s only available at this price through Best Buy.

Insignia / CNET

A limited-time deal at Amazon is bringing this 65-inch Fire TV from Insignia down to its lowest price ever at the retailer. That 33% discount brings it down to just under $300. That’s a pretty good deal for a TV with an LED 4K display and Alexa voice control.

LG/CNET

A massive $700 discount has brought LG’s entry-level OLED down to a much more affordable price. With Dolby Vision and Dolby Atmos support and a 120Hz refresh rate, you can expect top-notch picture quality.

Toshiba/CNET

A limited-time flash deal is bringing this stunning Toshiba model down to its lowest price ever at the retailer. That’s a 31% discount, which equates to $200 in savings for this massive 75-inch Fire TV with Alexa voice control and access to all the latest streaming services.

More TV sales on July 4

  • LG Class 85 55-inch 4K: $650 (Save $450). An affordable Mini LED option.
  • TCL Class S4 43-inch 4K: $200 (Save $40) + Save an additional $10 with PlusA great 4K choice on a budget.
  • Sony Class X85K 43-inch 4K: $550 (Save $50). Incredible image quality in a reasonable size.
  • Amazon Fire TV 55-inch 4K: $350 (Save $200)An affordable choice that fits into Amazon’s ecosystem.
  • Samsung S95C 65-inch 4K OLED: $1,699 (Save $1,600). A good OLED option.
  • Hisense Class U76 100-inch 4K QLED: $2,300 (Save $2,700)If size matters, this is the TV for you.
  • LG C3 65-inch 4K OLED: $1,450 (Save $250)A high-quality OLED experience at a reasonable price.
  • Samsung QN90C 75-inch 4K QLED: $1,800 (Save $1,500). Large QLED screens are sensational.
  • TCL Class S5 75-inch 4K: $530 (Save $120)An affordable television for large rooms.
  • Hisense Class U8 100-inch 4K QLED: $3,000 (Save $2,000). A cinema experience at home.

Should I buy a TV after July 4th?

Deals on TVs pop up all year long, but the Fourth of July usually brings some of the biggest discounts outside of Black Friday. Last year’s models will likely see some decent savings, and we’re expecting deals on 2024 models as well, now that they’ve been on the market for a while. But if you missed out on a TV this Independence Day, you can still find last-minute deals . And if they don’t live up to your expectations, Amazon Prime Day is coming up, which will also offer some great TV deals.

How We Pick the Best 4th of July TV Deals

Many of us here at CNET have been covering shopping events for more than five years, including Black Friday, Prime Day, Memorial Day and countless other sales. During that time, we’ve learned how to sift through thousands of superficial deals and scams, and we only show you the best offers from trusted retailers.

We look for real discounts, quality reviews, and remaining sales time when choosing smart home deals to show you. We have a team of dedicated experts who have tested hundreds of TVs to ensure we only bring you the best of the best.

  • Real discounts mean just that. We check the price history of sale items so we know when it’s an inflated manufacturer’s suggested price instead of a real saving.
  • Quality reviews and testing are super important for any product, especially when it comes to the devices you use in your personal spaces. A discount isn’t worth it if it results in a subpar product experience, no matter how much you’ve saved.
  • The remaining sale time is a big part of our review process. Some deals are limited or have limited stock. If that’s the case, we’ll let you know up front so you don’t come back to the deal later and be disappointed.

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